We're looking for a data-driven, AI-savvy Marketing professional to support our brand, trade, and digital initiatives in the FMCG beverage sector.

Responsibilities:

-Conduct market and competitor research covering consumer trends, pricing, promotions, and product launches, and turn findings into insights for product, packaging, and positioning decisions.
-Support the planning and execution of marketing campaigns, product launches, and in-trade activations in coordination with the Sales team.
-Monitor and support digital marketing across social media and online channels, including content planning, SEO/SEM, and campaign execution.
-Track and analyze marketing KPIs (reach, engagement, conversion) and recommend optimizations.
-Use AI tools and analytics platforms day to day for research, reporting, content support, and trend identification.
-Coordinate with agencies, designers, and suppliers, and help keep brand identity consistent across all materials.


Requirements:
-Bachelor's degree in Marketing, Business, or a related field
-2–4 years of experience in marketing, with a focus on market research, digital marketing, or brand management
-Hands-on experience running digital marketing and social media campaigns, with exposure to analytics and reporting tools
-Experience compiling data-driven marketing reports and presenting findings to management
-Exposure to using AI or data analytics tools for research, analysis, or reporting is an advantage
-Prior exposure to the FMCG or soft drinks manufacturing industry is an advantage