Develop and implement the hotel s annual sales and marketing strategy in line with business objectives and brand standards. Lead the Sales & Marketing team to achieve revenue, market share, and profitability targets. Identify new business opportunities and develop strong relationships with key corporate clients, travel agencies, government entities, MICE planners, and other business partners. Oversee all sales segments, including Corporate, Leisure, Groups, MICE, and Events. Develop and execute effective marketing, digital, social media, PR, and communication strategies. Work closely with the Revenue Management team to optimize pricing, distribution, demand generation, and revenue opportunities. Analyze market trends, competitor activities, customer insights, and business performance to identify growth opportunities. Prepare annual budgets, sales action plans, forecasts, and regular performance reports. Lead negotiations for key accounts, strategic partnerships, and major business opportunities. Ensure consistent brand positioning and compliance with brand and corporate marketing guidelines. Collaborate closely with operational departments to ensure a seamless guest and client experience. Represent the hotel at industry events, trade shows, networking activities, and client engagements. Coach, develop, and motivate team members to build a high-performing Sales & Marketing team.

Desired Candidate Profile

Bachelor s degree in Business Administration, Hospitality Management, Marketing, or a related field. Minimum of 8 10 years of progressive experience in Sales & Marketing within the hospitality industry , including at least 3 5 years in a senior leadership role . Experience in luxury or upscale international hotel brands is highly preferred. Strong knowledge of hotel sales, marketing, digital channels, revenue generation, and market analysis. Proven track record of achieving revenue and business development targets. Excellent leadership, communication, negotiation, and relationship-building skills. Strong commercial acumen and strategic planning abilities. Ability to work effectively in a fast-paced and dynamic environment. Proficiency in English is required; additional languages are an advantage.