Role Overview
The Sales Representative is responsible for developing and maintaining strong business relationships exclusively with restaurants, hotels, and bars to promote Ch teau Marsyas wines and drive sales growth. The role focuses on acquiring new clients, strengthening existing partnerships, increasing brand visibility, and ensuring excellent customer service across the assigned territory.
Key Responsibilities
Business Development: Identify and approach potential clients within restaurants, hotels, and bars to expand the company's on-trade customer portfolio.
Client Relationship Management: Conduct regular visits to existing clients, assess satisfaction levels, strengthen relationships, and identify opportunities to increase sales.
Sales Performance: Achieve assigned sales targets, generate new business opportunities, and maximize sales within existing accounts.
Product Promotion & Brand Visibility: Ensure optimal wine positioning, menu listings, and brand visibility at client premises, including wine-by-the-glass programs.
Market Pricing & Competitor Monitoring: Monitor the market pricing of Ch teau Marsyas wines, track competitor activities, and report relevant market developments.
Promotional Activations: Coordinate and monitor wine tastings, promotional campaigns, and brand activations in collaboration with the Marketing team.
Client Relations & Public Relations: Maintain strong professional relationships with restaurant owners, hotel managers, purchasing managers, sommeliers, and key decision-makers. Ensure their participation in company events and provide appropriate client hospitality.
Customer Service & Problem Resolution: Address client inquiries, resolve complaints and discrepancies promptly, and maintain high customer satisfaction.
Operations & Distribution Coordination: Collaborate with internal teams to ensure accurate order processing, product availability, and timely deliveries.
Payment Follow-up: Monitor outstanding payments, follow up on collections, and coordinate the resolution of payment-related issues.
Reporting & Market Feedback: Submit regular reports on client visits, sales activities, market trends, competitor initiatives, and potential business opportunities.
Qualifications & Requirements
Female candidate preferred.
Good knowledge of wines, wine service, and the hospitality market is preferred.
Strong communication, negotiation, presentation, and relationship-building skills.
Proven ability to develop new accounts and maintain long-term client relationships.
Professional appearance, excellent interpersonal skills, and a customer-oriented approach.
Results-driven, proactive, and capable of working independently in the field.
Excellent command of Arabic and English; French is an advantage.
Good proficiency in MS Office, particularly Excel.
Valid driving license and willingness to conduct regular client visits within assigned territories.
Desired Candidate Profile
Female candidate preferred.
Bachelor's degree in Business Administration, Marketing, Hospitality Management, or a related field.
Minimum 2 3 years of relevant sales experience, preferably within the wine, beverage, or hospitality industry.
Previous experience dealing with restaurants, hotels, and bars (HORECA / On-Trade) is a strong advantage.