Job description
Mazco is looking for a creative, hands-on Social Media Specialist to take full ownership of our brand's social media presence — from concept to execution.
What you'll do:
- Develop creative social media concepts, campaigns, and seasonal initiatives that reflect our brand and business priorities
- Translate business updates, launches, and day-to-day developments into engaging content
- Plan and manage the content calendar across formats — stories, carousels, reels, and short-form video
- Create a significant share of content in-house (design, filming, editing), while sourcing and briefing external talent (photographers, videographers, freelancers, agencies) when needed
- Coordinate closely with internal teams to stay ahead of opportunities
- Manage publishing, scheduling, community engagement, and performance tracking
- Ensure every piece of content aligns with our brand identity, tone, and visual direction
Skills
- 3–5 years of experience in social media, digital content, or brand communication — ideally with a consumer-facing brand (beauty, FMCG, lifestyle, or retail)
- Strong creative and strategic thinking, paired with hands-on content creation skills
- Solid graphic design and video editing skills (reels/short-form a must)
- Comfortable filming content on a phone or basic equipment
- Excellent writing skills — captions, scripts, briefs
- Strong project management and supplier coordination skills
- A proactive mindset — someone who spots opportunities rather than waits for a brief
- Fluency in Arabic and English