Graphic Design:
- Develop and design creative assets for various platforms, including social media posts, banners, infographics, and advertisements.
- Design logos, brochures, flyers, and other branding materials as needed.
Social Media Content Creation:
- Collaborate with the marketing team to create content strategies for social media campaigns.
- Design and optimize graphics for Facebook, Instagram, Twitter, LinkedIn, TikTok, and other relevant platforms.
- Produce short animations or video snippets for social media engagement.
Branding and Consistency:
- Maintain brand consistency across all designs and materials.
- Develop and update brand guidelines as necessary.
Collaboration and Ideation:
- Brainstorm and conceptualize new design ideas in collaboration with the marketing team.
- Stay updated on design trends, social media algorithms, and best practices.
Analytics and Optimization:
- Analyze the performance of visual content on social media platforms.
- Suggest and implement design improvements based on analytics and feedback.
Skills
Knowledge of digital marketing and SEO principles.
Experience with website design and UI/UX design.
Familiarity with tools like Canva, Figma, or other design platforms.