Key Responsibilities

• Content Strategy & Development:
• Develop and execute a content strategy aligned with business objectives.
• Create compelling and informative content, including blog posts, articles, market analysis, social media posts, email campaigns, and video scripts.
• Ensure content is optimized for SEO and meets compliance requirements.
• Forex & Financial Markets Content:
• Write in-depth forex market analysis, trading insights, and educational materials.
• Stay updated on market trends, economic news, and trading strategies to provide timely and valuable content.
• Collaborate with analysts and traders to produce accurate and data-driven content.
• Digital Marketing & Brand Awareness:
• Develop content for paid and organic marketing campaigns across multiple platforms (Google Ads, Meta Ads, LinkedIn, etc.).
• Manage content for websites, landing pages, and trading platforms to improve user engagement and conversions.
• Optimize content performance through A/B testing, data analysis, and audience insights.
• Social Media & Community Engagement:
• Create engaging content for social media channels (LinkedIn, Twitter, Facebook, Instagram, YouTube, and Telegram).
• Develop storytelling strategies to enhance brand identity and increase audience engagement.
• Monitor social trends and competitor content to refine content strategies.
• Video & Multimedia Content Creation:
• Work with the design and video production team to create visually engaging content, including infographics, webinars, and promotional videos.
• Script, storyboard, and oversee video content production focused on forex education, market updates, and trading tutorials.
• Collaboration & Project Management:
• Work closely with designers, analysts, developers, and marketing teams to ensure consistency and effectiveness.
• Manage content calendars, campaign timelines, and project deliverables.

Skills

Requirements & Qualifications

• Experience:
• Minimum 4-6 years of experience in content creation, preferably in the forex, trading, or financial services industry.
• Proven track record in SEO-optimized content writing and digital marketing strategies.
• Skills & Expertise:
• In-depth knowledge of forex trading, financial markets.
• Strong writing, editing, and storytelling skills with a focus on clarity, accuracy, and engagement.
• Experience in Google Analytics, SEO tools (Ahrefs, SEMrush), and social media management platforms.
• Familiarity with email marketing tools (Mailchimp, HubSpot), PPC, and paid social campaigns.
• Ability to analyze content performance metrics and optimize campaigns accordingly.
• Preferred:
• Experience working in a forex brokerage, or fintech company.
• Knowledge of compliance and regulatory requirements in financial marketing.
• Basic graphic design or video editing skills (Adobe Creative Suite, Canva).