We are seeking a highly creative and strategic Marketing Communications Coordinator to join our team.
Key Responsibilities:
• Develop and implement strategic digital marketing content across platforms including
Facebook, Instagram, LinkedIn, YouTube, Pinterest, Snapchat, and TikTok.
• Create and curate engaging and relevant content that aligns with the brand’s voice and
goals.
• Collaborate with design teams, photographers, filmmakers, and stylists to conceptualize
and execute creative fashion shoots.
• Execute targeted social media ad campaigns to drive lead generation, sales, and revenue
growth.
• Monitor and analyze the performance of digital campaigns, providing detailed reports and
recommendations for optimization.
• Stay up to date with social media trends and algorithm changes to maximize campaign
effectiveness.
• Oversee email marketing campaigns, including the creation and distribution of weekly
and monthly newsletters.
• Handle copy writing for all brand communications, including social media captions,
company profiles, catalogs, emails, and client communication.
• Manage community engagement on social media, moderating comments and direct
messages on Facebook and Instagram.
• Promote social media posts to boost engagement and meet KPIs.
• Coordinate the organization and execution of private brand events and exhibitions,
ensuring a smooth and successful experience from planning to implementation.
Requirements:
• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
• Proven experience (3+ years) in digital marketing and content creation, ideally within the
fashion or luxury sector.
• Strong understanding of social media platforms, trends, and tools, including Facebook,
Instagram, LinkedIn, YouTube, Pinterest, Snapchat, and TikTok.
• Experience with social media advertising, including campaign setup, targeting, and
performance tracking.
• Proficiency in email marketing platforms (e.g., Mailchimp) and familiarity with analytics
tools (e.g., Google Analytics, Facebook Insights).
• Excellent copywriting skills and the ability to craft engaging content for various
platforms and formats.
• Creative mindset with a keen eye for design, fashion, and aesthetics.
• Strong organizational skills and the ability to manage multiple projects and deadlines.
• Experience with event planning and coordination is a plus.
• Strong communication and collaboration skills, with the ability to work with cross functional teams