Marketing Manager

SD Group - لبنان - بيروت
The Marketing Manager will play a role to Build and manage the marketing department internally, ensuring strong brand presence, digital visibility, and strategic communication and Act as a marketing consultant for our clients, delivering expert guidance, market insights, and customized marketing strategies that support their business goals.

This position requires a strategic, creative, and analytical professional capable of leading marketing operations from the ground up while providing advisory services across different industries.

Key Responsibilities
Internal Marketing Management (Primary Role)
Establish the marketing department structure, processes, and workflows.

Develop and implement the company’s overall marketing strategy and annual marketing plan.

Oversee brand identity, corporate communication, and internal/external brand guidelines.

Lead digital marketing activities including website content, social media presence, email marketing, and online campaigns.

Create marketing materials, presentations, brochures, and communication tools.

Monitor and enhance the company’s visibility, positioning, and reputation in key markets.

Conduct market research to identify opportunities and support business development activities.

Coordinate with internal departments to ensure consistent brand messaging across all channels.

Client Marketing Advisory & Consulting
Provide strategic marketing consultancy to clients across various industries.

Analyze client needs, objectives, market segments, and branding requirements.

Develop tailored marketing strategies, campaigns, and communication plans for clients.

Advise clients on digital marketing, brand management, customer engagement, and market positioning.

Prepare marketing audits, competitor analyses, and market assessments.

Support clients in launching new products or services, including strategy, branding, and activation plans.

Collaborate with client teams to ensure effective execution of recommended marketing plans.

Present marketing proposals, KPI reports, and strategic recommendations to clients and stakeholders.

Leadership & Department Development
Recruit, train, and supervise the marketing team (graphic designers, content creators, digital specialists).

Define KPIs and performance standards for internal and client-related marketing activities.

Manage marketing budgets and oversee cost-effective campaign execution.

Maintain strong relationships with external agencies, suppliers, and media partners.

Qualifications & Experience
Bachelor’s degree in Marketing, Business Administration, Communications, or related field.

7–10 years of experience in marketing, including at least 3 years in a managerial role.

Proven experience establishing or leading a marketing department or marketing function.

Strong background in digital marketing, brand development, and strategic marketing planning.

Experience providing marketing advisory or consultancy services is a significant advantage.

Strong knowledge of market research tools, analytics, and industry trends.

Proficiency in social media management, content strategy, and digital advertising.

Excellent communication, presentation, and leadership skills.

Creative mindset with attention to detail and ability to manage multiple projects.

Fluency in English required; French is an advantage depending on region of work
تاريخ النشر: ٢٠ نوفمبر ٢٠٢٥
الناشر: Hirelebanese
تاريخ النشر: ٢٠ نوفمبر ٢٠٢٥
الناشر: Hirelebanese