Key Responsibilities

Social Media & Agency Management
Manage and coordinate the external social media agency to ensure timely and high-quality delivery of content.
Act as the main point of contact between the company and the agency.
Provide clear briefs, feedback, and direction to ensure content aligns with the brand's objectives and communication strategy.
Review and approve social media content before publication.
Ensure consistency in brand tone, visual identity, messaging, and overall digital presence.
Stay up to date with social media trends, platform updates, and emerging content formats.
Content Planning & Creation
Develop and maintain the monthly social media content calendar in coordination with the agency and internal teams.
Plan and create engaging photo and video content for social media platforms.
Produce and edit short-form video content, including Reels, Stories, and other social-first formats.
Participate in and coordinate content shoots, including planning concepts, locations, props, and shot lists where required.
Edit photos and videos to a high standard while maintaining brand consistency.
Source and coordinate relevant visual assets and content when needed.
Copywriting & Content Quality
Write, edit, and proofread captions, social media copy, and other digital content.
Ensure all content is clear, engaging, grammatically correct, and aligned with the brand's tone of voice.
Adapt messaging and content formats according to the platform and target audience.
Ensure all published content meets brand and quality standards.
Influencer & Campaign Coordination
Coordinate with influencers, creators, photographers, videographers, and other external partners.
Support the planning and execution of social media campaigns and activations.
Coordinate campaign timelines, deliverables, content requirements, and approvals.
Ensure influencer and campaign content aligns with the brand's visual and communication guidelines.
Performance Monitoring & Reporting
Monitor social media performance, audience engagement, reach, and content results.
Track key social media metrics and identify trends and opportunities for improvement.
Prepare regular social media performance reports and present key insights to management.
Work closely with the Marketing and Sales teams to ensure social media activity supports wider business objectives.
Use performance insights to improve future content and social media strategies.
Collaboration
The Social Media & Content Executive will work closely with:
Marketing
Sales
External social media agency
Influencers and content creators
Photographers and videographers
Other internal and external partners

Desired Candidate Profile

We are looking for a creative, organized, and digitally savvy Social Media & Content Executive to manage our day-to-day social media presence and oversee the delivery of engaging, high-quality content. This role combines social media management and content creation, with responsibility for coordinating our external social media agency while also being hands-on with photography, video, Reels, copywriting, and content production. The ideal candidate has a strong understanding of social media trends, excellent attention to detail, and the ability to translate the brand's identity into compelling digital content.