Develop, create, and schedule engaging and relevant content for various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
. Monitor and manage social media accounts
. Create visually appealing graphics, videos, and other multimedia content.
. Engage with followers, respond to comments and messages promptly
. Collaborate with influencers and other brands for co-promotional activities
. Plan and execute paid social media campaigns
. Optimize campaigns based on performance data and analytics.

Qualifications:

Bachelor’s degree in Marketing, Communications, or a related field.
Proven experience as a Social Media Specialist or similar role.
Excellent knowledge of social media platforms, tools, and best practices.
Strong understanding of SEO, web traffic metrics, and social media KPIs.
Proficiency in graphic design tools (e.g., Adobe Creative Suite) and video editing software.
Exceptional writing, editing, and communication skills.
Creative mindset with the ability to think strategically and analytically.
Strong organizational skills and ability to multitask in a fast-paced environment.
Experience with social media advertising platforms (e.g., Facebook Ads, Instagram Ads, Twitter Ads)