Company: Edelweiss Maritime Management Services
Location: Jounieh, Lebanon
About the company: Edelweiss is a premier Maritime Management company committed to delivering a wide range of services across 16 domains, including yacht maintenance, sales, and crew recruitment. Our mission is centered on providing excellence in maritime management, prioritizing the safety and satisfaction of our clients. We strive to foster innovation and maintain a dynamic work environment for our team. As we continue to expand, we are actively seeking a dedicated Sales and Marketing Specialist to join our team.
Job Description:
As a Marketing Specialist with expertise in content creation at Edelweiss Maritime Management Services, you will play a pivotal role in shaping our brand identity and driving business growth through strategic marketing initiatives. You will be responsible for developing and executing innovative marketing campaigns, creating compelling content across various platforms, and fostering engagement with our target audience.
Responsibilities:
- Develop and implement comprehensive marketing strategies to enhance brand visibility and drive lead generation.
- Create engaging content for digital and traditional marketing channels, including website, social media, email newsletters, blogs, and press releases.
- Collaborate with internal teams to ensure consistency in messaging and alignment with business objectives.
- Conduct market research and competitor analysis to identify trends and opportunities for differentiation.
- Manage and optimize digital marketing efforts, including SEO, SEM, and PPC campaigns, to maximize ROI.
- Track and analyze key performance metrics to measure the effectiveness of marketing initiatives and make data-driven recommendations for optimization.
- Stay updated on industry trends and best practices to continuously enhance marketing efforts and drive innovation.
- Cultivate relationships with industry influencers, partners, and media outlets to amplify brand reach and visibility.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field; MBA or equivalent experience preferred.
- Proven experience in marketing management with a focus on content creation and sales.
- Strong creative writing skills with the ability to craft compelling and persuasive content tailored to different audiences.
- Proficiency in digital marketing tools and platforms, including Google Analytics, SEO tools, and social media management tools.
- Excellent project management skills with the ability to multitask and prioritize competing demands in a fast-paced environment.
- Strong analytical mindset with the ability to interpret data and derive actionable insights.
- Excellent communication and interpersonal skills with a collaborative and team-oriented approach.
- Passion for the maritime industry and a desire to drive positive change through strategic marketing initiatives.
If you are a dynamic marketing professional with a passion for content creation and a desire to make an impact in the maritime industry, we invite you to join our team at Edelweiss Maritime Management Services. Take the next step in your career and help shape the future of maritime solutions with us.