Job Title: Marketing Specialist
Location: [Beirut, Lebanon]
About the Role:
Are you a creative thinker with a knack for digital strategies and data-driven marketing? We’re looking for a Marketing Specialist to join our team and take our brand to new heights. If you have at least 2 years of experience in the field and a passion for crafting impactful campaigns, this is your chance to shine.
Key Responsibilities:
- Collaborate with the team to design and implement innovative digital marketing strategies that align with business goals and audience insights.
- Manage paid marketing campaigns across various digital platforms, ensuring optimal performance while staying within budget.
- Optimize campaigns to achieve goals like lead generation, conversions, audience engagement, and traffic growth.
- Plan and execute engaging social media campaigns and events, tailoring content to different target groups.
- Conduct market research to uncover trends, assess competition, and identify opportunities to enhance brand visibility.
- Utilize CRM systems to launch focused campaigns and improve customer outreach.
- Analyze campaign results and performance data to refine strategies and recommend new approaches.
- Develop compelling written and visual content for websites, social media, and other digital channels to boost engagement and brand loyalty.
- Manage and update digital content on eCommerce platforms, ensuring accuracy and relevancy.
- Track the success of marketing initiatives using KPIs and metrics, preparing detailed performance reports.
- Work closely with Sales, Product, and external partners to ensure cohesive and effective marketing efforts.
What We’re Looking For:
- A bachelor’s degree in Marketing, Communications, or a related field.
- A minimum of 2 years’ experience in a marketing role, with a focus on digital strategies.
- Solid understanding of tools like Google Ads, social media platforms, and CRM systems.
- Excellent written and spoken communication skills in Arabic and English; French is a plus.
- Creative problem-solving skills and a keen eye for detail.
- Ability to manage multiple priorities and deliver results within tight deadlines.
- Familiarity with analytics tools and a data-driven mindset for decision-making.
How to Apply:
- If you’re ready to make an impact and grow with us, send your CV and any relevant portfolio links to [Click to show email]