Key Responsibilities:
• Develop and execute digital marketing strategies to enhance brand presence and drive traffic to the e-commerce platform.
• Oversee and optimize the performance of the e-commerce website, ensuring a seamless customer experience.
• Manage social media channels, paid advertising campaigns, and content marketing initiatives.
• Analyze website traffic, sales metrics, and marketing ROI, and prepare performance reports for management.
• Implement SEO and SEM strategies to improve search engine rankings and visibility.
• Collaborate with internal teams to create engaging content and campaigns aligned with business goals.
• Identify new trends in digital marketing and e-commerce to maintain a competitive edge.
• Monitor and manage the online inventory and order fulfillment process.
• Build and maintain partnerships with external vendors and agencies as needed.
• Ensure compliance with data privacy regulations and uphold best practices in digital marketing.

Qualifications and Requirements:
• Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree is a plus).
• Minimum of 4-5 years of experience in digital marketing and e-commerce management.
• Proven experience in running successful SEO/SEM, PPC, and social media campaigns.
• Proficiency in analytics tools such as Google Analytics, Facebook Ads Manager, and others.
• Strong knowledge of e-commerce platforms, CMS, and marketing automation tools.
• Excellent communication, creativity, and problem-solving skills.
• Ability to analyze data and make informed decisions.
• Familiarity with trends in digital technology and e-commerce innovations