About Multilane
Multilane is a global leader in high-speed test and measurement solutions, serving top-tier data center and semiconductor companies. With cutting-edge technology and a commitment to innovation, we help accelerate the adoption of next-generation connectivity worldwide.

Position Overview
We are seeking a Marketing Specialist to plan, coordinate, and optimize marketing activities that drive brand awareness and business growth. The ideal candidate is creative, data-driven, and experienced in digital marketing, content creation, and campaign execution.
Key Responsibilities:

✔️ Marketing Campaigns & Content Creation
Assist in developing marketing materials for social media, email campaigns, and digital platforms.
Organize and host webinars to engage and educate audiences.
Draft and distribute internal and external communications using MailChimp.
Design and create PowerPoint presentations and templates to support team initiatives.
✔️ Digital Marketing & SEO
Plan and implement paid media campaigns, including PPC, SEO, and paid social advertising.
Utilize Google Analytics and SEO tools (SEMrush, Ahrefs, Moz) to optimize website performance.
Manage Google Ads and social media advertising (Facebook Ads Manager, LinkedIn Ads, Twitter Ads) for targeted campaigns.
✔️ Event & Trade Show Coordination
Oversee the planning and execution of trade shows, ensuring seamless logistics.
Coordinate event spaces, photoshoots, and on-site support as needed.
✔️ Website & Technical Content Management
Update website content based on technical inputs from engineers.
Format and edit regular publications, including datasheets, newsletters, press releases, and white papers.
✔️ Collaboration & Innovation
Work closely with designers, content teams, and external partners to maintain brand consistency.
Stay updated on emerging marketing trends and digital tools to enhance campaign performance.
Required Qualifications & Experience: