A Reputable Company located in Beirut is seeking to recruit a Brand Manager.
Main Duties:
- Monitor and analyze sales volumes, market share trends, and competitive activity.
- Assist in developing and executing promotional initiatives to profitably increase consumption within budgeted parameters.
- Assist in the identification and development of business and Brand building ideas.
- Work with other business unit team members to execute the plans that meet investment criteria.
- Own the digital and social media planning of relevant brands to recruit and drive engagement with consumers.
- Coordinate product management and/or cost reduction projects with internal and external resources to achieve profitable results.
- Analyze depletion and shipment data and compares results to established objectives to assure the effectiveness of marketing programs.
- Develop strategic marketing plan in line with global direction and adapted to local market and consumer dynamics.
- Spend time in the market to gather data and opportunities.
- Understand the strategic target market, consumer behavior and work with sound consumer/customer insights in order to build the marketing plan.
- Execute flawlessly and in line with signed off budgets all related brand activities by working closely with trade marketing teams and commercial teams.
Skills
- Bachelor’s degree in Business Management, Marketing, or any relevant field.
- 5 plus years of experience in a similar role.
- Previous experience in the FMCG or Beauty industry is a plus.
- Experience in developing, executing marketing, and promotional initiatives.
- Strategic thinking and ability to adapt to global strategies to local market conditions.
- Proficiency in MS Office.
- Fluent in Arabic, English, and French.