Job Purpose:
The Corporate Writer is responsible for writing and managing various written communications and materials, ensuring all content aligns with the SABIS® standards and guidelines.
Key Responsibilities:
- Writing precise, high-quality content for marketing materials including websites, social media captions, landing pages, E-mails, flyers, billboards, press releases, and editorials, while adhering to SABIS® standards and guidelines
- Working with creative professionals to build marketing projects and campaigns
- Liaising with stakeholders to understand their goals and advising them on the best practices
- Supporting other SABIS® HQ departments’ projects including social media, video creation, marketing material, and corporate communications
- Ensuring that all assigned written promotional materials, documents, and editing projects for the SABIS® Network and schools are being reviewed and modified accurately and thoroughly to meet their expectations, while adhering to the SABIS® standards and guidelines
- Contributing to writing, editing, producing, and issuing the SABIS® Newsletter, press releases, and other corporate communications
- Collaborating with the communications team to brainstorm and develop the annual communication strategy and marketing plan
- Creating marketing content for ads, flyers, brochures, E-mails, etc
- Collaborating closely with the digital media unit to launch digital marketing campaigns
- Supporting the SABIS® HQ departments in the generation of clear internal communication according to the SABIS® guidelines and standards
- Revising and optimizing content using information gathered in SEO research
- Using the CMS system to upload new content to corporate and school websites
- Working with the creative team to ensure that the collateral is correct and clear before sharing it with stakeholders
- Keeping abreast of innovative trends in content marketing, and researching and understanding the target market and its behavior to enhance SABIS® content and strategy
- Performing other related tasks as they arise and as delegated by the Management
Ideal Requirements:
- Bachelor’s Degree in English, Public Relations, Journalism, Communication, or their equivalent
- A master’s degree is a plus
- English Proficient
- A minimum of 3 to 5 years of experience in a relevant field
- Professional behavior and ethical conduct
- Delivering results
- Continuous learning and improvement
- Accountability and taking ownership
- Attention to detail and accuracy
- Strong interpersonal and communication skills
- Ability to work collaboratively with regional and cross-functional teams