Role: Lead and manage digital advertising campaigns across Meta (Facebook/Instagram), Google, X (formerly Twitter), and TikTok. Develop and implement smart targeting strategies to reach and engage specific audiences. Optimize ad performance to maximize ROI for clients.
Responsibilities:
- launch and manage ad campaigns on Meta, Google, X, and TikTok.
- Conduct audience research and create detailed targeting strategies.
- Analyze campaign performance data and make adjustments to improve results.
- Collaborate with the creative team to develop compelling ad content.
- Stay updated on the latest digital marketing trends and platform updates.
- Provide regular reports on campaign performance and insights to clients.
- SEO Is a plus
Skills
Qualifications:
- Proven experience in managing digital ad campaigns with a strong portfolio of successful campaigns.
- Proficiency in Meta Ads Manager, Google Ads, X Ads, and TikTok Ads.
- Deep understanding of audience targeting, retargeting, and conversion optimization.
- Strong analytical skills to interpret data and make data-driven decisions.
- Excellent communication skills and ability to work collaboratively with a team.
- Ability to adapt quickly to new tools and platforms.
- Strong organizational skills with the ability to manage multiple campaigns simultaneously.