We are seeking a Digital Marketing Specialist to join our team who is capable of much more than handling customer complaints and customer service. In this comprehensive role, you will be responsible for community management, while leveraging your expertise in visual design to enhance our brand’s digital presence. This unique combination of skills will be highly valued and will play a pivotal role in driving our marketing efforts forward.

Key Responsibilities:

1. Develop social media strategies to increase brand visibility and drive engagement.

2. Coordinate and liaise with social media content creators and managers to align with the client’s brand persona.

3. Liaise with the team to create and curate compelling and relevant multimedia content for social media platforms.

4. Monitor social media trends, tools, and applications and implement best practices to maximize effectiveness.

5. Monitor and analyze social media performance using analytics tools, and generate reports on key metrics, insights, and trends.

6. Plan, implement, and optimize paid advertising omnichannel campaigns on platforms such as Google Ads, Facebook Ads, and other relevant platforms.

7. Create media campaign that are aligned with the company’s marketing goals.

8. Utilize analytics tools (e.g., Google Analytics) to track and report on digital marketing performance.

9. Provide regular reports on key metrics, trends, and insights to stakeholders.

Requirements:

1. Bachelor's degree in marketing, communications, or a related field.

2. Proven work experience as digital marketeer.

3. Proficiency in digital marketing tools and platforms.

4. Strong understanding of social media analytics and the ability to generate and interpret reports.

5. Excellent written and verbal communication skills, with the ability to create engaging content.

6. Current and Up-to-Date Knowledge about the latest trends in digital marketing.

7. Strong organizational and time management skills, with the ability to prioritize tasks effectively.